What can we do for you?

We manage an eight-step process that leads your winery to success

Online marketing can be extremely complex and time consuming. mySocialWinery will manage these tasks for you so you can spend your valuable time making and selling your wine. Together, we will build the best strategy that fits your needs. We can assist you at any stage of the process you see below or we can manage your entire online marketing strategy.

8 step mysocialwinery What can we do for you?

Social media strategy

Notes What can we do for you?1- Audit and plan

Define your goals and Return On Investment expected

Integrate this new strategy into your current marketing program

Identify social media tools to use and digital influencers to interact with

tools What can we do for you? 2- Create and optimize social media tools

Create and brand optimize profiles on Facebook, Twitter, YouTube and Flickr
Claim and update your profile on GoogleMaps, Foursquare, Yelp
Create your profile on wine social networks (CellarTracker, Snooth, Cork’d, Cruvee) and on mobile applications

track What can we do for you? 3- Listen and monitor conversations

Search for conversations about your wine, your winery, your wine region and your competitors in hundreds of blogs, social media networks, review sites

converse What can we do for you? 4- Engage in conversations

Respond to consumers’ questions, comments and blog posts related to your brand
Encourage your existing consumers to rate your wines and leave comments on wine social networks
Engage in conversations, give opinions and viewpoints on blogs, wine social networks, forums…
Engage in conversations with digital influencers

people What can we do for you? 5- Build your community of fans

Encourage your existing customers to become fans of your brands
Share your Social Media presence with digital influencers (digital PR)
Connect with your buyers on Facebook and Twitter

content What can we do for you? 6- Publish informative content

Post informative content on Facebook and Twitter
Educate on Facebook
Post pictures on Flickr and videos on YouTube
Create events and polls on Facebook

ad What can we do for you? 7- Create digital marketing campaigns

Create digital advertising campaigns with Google AdWords, Facebook Ads, LinkedIn DirectAds, Yahoo, Bing
Create loyalty programs on Facebook, Twitter, Foursquare

report What can we do for you? 8- Measure, report and suggest new ideas

Analyze social media analytics
Measure success of Social Media adversting campaigns
Provide detailed statistics of your Facebook, Twitter, Flickr, YouTube accounts
Suggest new communication ideas

Website creation

website What can we do for you? We create multilingual websites with blog and e-commerce: see an example

For more information, please contact us.